Concept design and multimedia director for SAMSUNG booth at Paris Games Week 2024. This 200m2 booth is designed based on stealth games lab aesthetic with animated lights connecting modules together.
A photobooth embeding samsung latest technologies have been designed to complete the experience.
Technics used: Set design (C4D), LED programming (madmapper), light, Vidéo projection, live media patch (Touch designer), Motion design (after effects), Photo booth (Unity, Touch designer)
Material used: Wooden structure with concrete finish, rusted pipes, metal structure, grids, light poles, light furniture, electronic window.
Agency: Bold House
Prod. exe: Crossed Lab
